Shubhranshu Singh
Chief Marketing Officer
About
Shubhranshu Singh is a marketing professional.
He serves as Chief Marketing Officer, Tata Motors, CV business.
In the immediate past assignment, Shubhranshu was Global Head of Marketing and Brand for Royal Enfield. He is a thought leader, creator of category leading brands and platforms. He has launched, renovated and grown some of the most iconic Indian and global brands.
Shubhranshu has international exposure to category & brand management, demand creation , sales & distribution, customer management, channel development and customer marketing in the consumer packaged goods industry .
As Marketing Director, India & South Asia at Visa, the world’s leading global payments technology company that facilitates electronic funds transfers throughout the world he led marketing, communication development, research and activation /client marketing efforts for the entire Visa portfolio - debit, credit and prepaid .
His experience within HUL has included large scale brand building & activation projects with some of the world’s leading consumer brands in emerging and mature categories in multicultural market settings. He worked as Marketing Manager Household Care (Vim Domex and Cif portfolio) , Marketing Manager Lakme (Color Cosmetics and Skin care) and Marketing Manager Deodorants (Axe and Rexona) . He has also worked on channel development and customer marketing.
Besides the Consumer Goods industry, Shubhranshu has significant experience in business development for IT services and solutions consulting in the United States of America.
Shubhranshu has wide ranging affiliations and his interests include social work, historical research, art /architecture, wilderness preservation and heritage studies.
Specialties: Transforming generic functional benefits into solutions & bringing them alive through innovative marketing plans
Transforming shopping into great experiences through experientially focused marketing,
Building category /brand understanding among consumers entering the market,
Integrating all facets of the brand to engage the consumer - pre-launch to after-sale ,
Developing actionable insights into media plans ,
Starting & sustaining consumer relationship traction
Contact Information
Professional Email
shu****@tatamotors.com
Personal Email
shu****@gmail.com
Work Phone
(***) ***-***
Mobile
(***) ***-***
Local Location
India
Website
http://www.shubhranshusingh.com
Industry
Motor Vehicle Manufacturing
Designation
Chief Marketing Officer
Birthday
March 7
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