Skott Bennett
Strategic Brand Consulting
About
I am an accomplished creative & brand leader with a track record of shaping vision, driving marketing innovation, turning around challenging situations, and inspiring cross-functional teams to produce breakthrough thinking & work — positioning brands for maximum performance, competitive advantage, and sustained success.
Over the past two decades, I’ve risen the creative leadership ranks in the tech and media spaces — helping brands like Assent, Informatica, Rocket Fuel, Kenshoo, and Udacity navigate critical transformations and high growth. My efforts were instrumental in helping early startup, Rocket Fuel scale revenue from $40m to $400m, achieve a peak valuation of $2bn+, and launch a $940m IPO.
Since 2021, I’ve served as an internal thought leader, brand evangelist, and C-suite partner at the supply chain sustainability management company Assent — reshaping the in-house creative team into a center of excellence while redefining the brand and implementing marketing strategies to evolve the business.
Previously, I built a full-service internal agency within enterprise data management solutions provider Informatica — pivoting the team to a proactive strategy of consulting internal clients at a higher level to elevate engagement, relevancy of message, and quality of creative across the board.
Above All: I am a multidisciplinary professional who thrives in bringing the best out in cross-functional teams, driving KPI results, and delivering consistent, repeatable success. I bring expansive industry expertise and a strong passion for translating complex challenges into big ideas & engaging experiences that win the hearts & minds of consumers and influence the cultural conversation.
CORE COMPETENCIES:
BRAND STRATEGY & VISUAL STORYTELLING
Positioning + Brand Identity + Messaging & Creative + Product Launch
B2C / D2C / B2B INTEGRATED MARKETING
Digital + Social + Content + Emerging Platforms + Experiential + Partnerships
CREATIVE OPERATIONS
Budget Management + Strategic Planning + Process Optimization
CROSS-FUNCTIONAL TEAM LEADERSHIP
Team & Culture Building + Mentoring + Stakeholder Consulting & Guidance + Navigating Matrixed Organizations
Contact Information
Professional Email
****@****.com
Personal Email
****@****.com
Work Phone
(***) ***-***
Mobile
(***) ***-***
Local Location
La Crescenta, California, United States
Website
http://www.skottbennett.com
Industry
Technology, Information and Internet
Designation
Strategic Brand Consulting
Birthday
-
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